The process of understanding an individual persons perspective (as it moves from perception toward action – with a particular focus on judgement, entitlement and context) has always interested me.
It mostly explains why generally nice people cut in line, drive on shoulders and commit acts of douchery. It also explains why career assholes hold doors and pet kittens.
I find that this interest, my interest in the minds of others, makes me appear exponentially more intelligent to any and all that chose to consider mine own perspective from my point of view.
Even more importantly, such evaluation offers a brief (albeit self deduced) consideration on motivation in action.
And how to exploit it.
This exploition of consideration, this that is and that, is how Misfit Psycles became a vast and global conglomerate.
My project as I thought about it, was to design an exact graphic representation of your brain, your brain as a consumer. It’s workings and how it’s workings are influenced by the great Psycle Corporation.

Clearly this is your brain. I have labelled it so.
The thoughts, while substitutional and subject to alteration, are consistently mundane.

This is your brain at the utmost peak of stimulation.
While we most certainly consider our corporation magnificent, we acknowledge, this is NOT going to be your brain on Misfit Psycles.
In most cases.
There was this one time for DICKY but I only did it for the endorsement.

Sadly, this it seems, is my deduction of your brain on Misfit Psycles.
Not even my best work.
Truth be told.
Colouring that fucking unicorn brain took a lot out of me. Plus it was more fun.
I assure you though.
In my mind.
I had envisioned something else altogether…something that culminated in a great and satisfying declaration of purpose…of excitement…reward…a spectacular rendition of your brain, one that would ultimately and triumphantly lead me to a place of even greater wealth and power…

Honestly.
This is that.
This is why.
THIS
is
WHY
I hate doing things.
Because.
Things, once done, they NEVER ever, NEVER, look like the fucking picture.

I rest my case.
Never.
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