Getting Straight

So many messes, too few less-esteemed minions willing to work for praise and Dicky fodder. As it is, there are no less than 8 Corporate Psycles projects under(my)way and in desperate need of conclusion. Some old, some news. Each important in its own light. All stalled somewhere along and long before completion. In no particular order: Misfit Psycles (OCA) Affiliation CENSORED Misfit Psycles Influencer Initiative Misfit Psycles Jersey CENSORED ...

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Fat Bikes Fornever!

Misfit Psycles does not make a Fat Bike. Misfit Psycles has no plans to make a Fat Bike. If you care why, this is that. There have been trends, novelties and deviations in the past. There will be more. In many or most cases the only thing more ridiculous than the products produced (to satiate these fabricated desires) are the justifications that preempted their (actual) existence. Like any emphatic generalization, ...

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Kinda a Big Deal (again)

A funny think happened this other time... Now anyone that knows anything about Dicky Dillen knows a little something about what this means for the design team at Corporate Psycles. Validation. Here he is and there he was, the man who gets it all (for free), plucks up enough lawyer droppings to buy himself the Misfit Psycles Walz Cap Collection in it's entirety. Of course there were other notable cap ...

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All Seasons Riding

Of all the seasons and most of the reasons, experience remains, the more you ride in (the) winter* - the better you ride all the rest of the time(s). * While I do not intend to debate the benefits of riding in your more warm climates during this period...I do, however, propose those of us that ride through the more frozen of shits do (in any actuality) earn far ...

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About that times

If you read on and through the entirety of the Influencer Initiative you well and likely know what the program is not. With some luck and a little good fortune, some of you know what the program is. Further on still, a few may even be interested. And know now, that would validate me greatly. How do I apply? So as to not seem to favour those 'influencers' of one ...

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Calling All Influencers

In the past and always never, sponsorship deals have simply not worked* for Misfit Psycles. *Not Worked - perhaps in a traditional (brand recognition) sense, but never in a clearly quantifiable (sales) sense.  On occasion, it was because we selected the wrong candidate*, probably because they asked us to and we hoped somehow someway something might stick. *Wrong Candidate - no fault of their own, any racer, rider or person ...

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Happy Endings

There are some and a few things on the near horizon...some you even need to know about. Team Misfit Psycles Resurrection - OCA Affiliation Sponsorship/Pro/Influencer Program - Acknowledged Riders Fuck Yo Fat Bike - A biased study of why your FatBike is irrelevant Sale of the Year - The 20 point 13 promotion continues Basically, you need to be item 1, you want to be item 2, as much as you ...

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Fuelling Awesome with Awesome

It happened like that, just the yesterday, on a wintery ride. Awesome. Not the cliche as I might more typically over-employ. Not the reflection of any one peculiar instant in time. It wasn't the ride, it wasn't the conditions, it wasn't the company and it wasn't even the sight of mine own silhouette as it fell most sexily atop the virgin white snow. It was awesome, a full body floating ...

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Screw 2012

And a great riddance to it. To celebrate, the PSYCLESTORE is hosting a once in a cosmic-life-time sale:   Coupon Code: SCREW2012   Buy or not, all the better in 2013.   Misfit Psycles.

Dreams of Mediocrity

As the end approached I found my ride. And not just a one of a time thing. Two days running with great intentions of more to come. Of course just because is my official reasoning. Less officially, there have been some more motivational conversations, conversations of some sorts; And Dave is most entirely right. Fuck Del. Fourth place is nearly and almost mine. Oh glory. Because, unlike Dave, I'd be ...

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It’s Christmas Ferfucksakes

I love it. I hate it. But that's neither here nor there. Not when you're in the right company. If you happen to be here or there and maybe or possibly forgot a little something for someone...there is always a PSYCLESTORE GIFT CERTIFICATE. Delivery of all gift certificates is immediate and what in the ever they eventually buy, will be just what they wanted. If you happen to be ...

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Shopping for a shopping cart

Just and the other day, Friday to be exact, I went to flick the switch on MISFITDEALERS.com. The site in and of itself appeared functional, more or less just the way I'd left it. And because I'd left it looking more or less like shit, it needed some work before turning it on. That's not the real problem.  The admin panel is entirely and totally unaccessible. The cart is ...

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Holiday Hullaballo 20 Twelve

Twelve bars. Seven hours. One street. All the excess you can handle. Saturday December 15, 2012.  Roncesvalles, Toronto. We (now) have a map: If you've done this before. You know the drill. If this is your first time. You'll learn for next year.

Once Upon a Not So Much Anymore

Not so very long ago, in the more hearty of my years, wintery riding was all of the norm. This is the part where I'd normally climb back into a bag of Doritos and flippantly dismiss mine lapse towards sentimentality onnacounta MTBR trolls and consumerization and mechanized polar bears, I would, if it wasn't for a more harsher reality. It hasn't been worth the effort. Layers upon layers upon layers. ...

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Twenty Thirteens

Matters of formal and final importance this coming week: Tuesday December 11 The last and final newsletter of twenty 12: You're probably never heard of it. Wednesday December 12  The last day for shipping (most orders to most people): Seasonal shipping dates. Friday December 14 The last gasp at 'prior to 2013 prices': Buy by now or bitch about it then. Because.  That's why.